Digital Transformation in Real Estate

Real estate companies use enterprise CRM systems to enable agents and manage contacts, leads, and client communications in one centralized hub. Integration of tools with sales prospecting, pipeline management, email marketing, and call scheduling allow you to track history and interactions with existing clients.

User-friendly, self-serve loan and mortgage platforms enable homebuyers to complete applications, upload documents, view eligibility, and secure pre-approvals at their own pace.

Multiple Listing Service (MLS) creates property listings with a system allowing individuals to search for properties which match their specifications.

Document management tools accelerate closings with electronic signatures and storage, making secure access materials for clients with complete digital workflows. Smart contracts and blockchain architecture bypass intermediaries and register their properties on a public ledger.

Data-driven valuation tools leverage advanced algorithms to weigh factors like market trends, days on market, and property attributes.

Buyers can explore 3D walkthroughs and interactive floorplans digitally. This can be leveraged with augmented and virtual reality to showcase properties with custom furnishings and decor.